On Thursday, November 28, I attended the TT Warsaw International Tourism and Travel Fair as the guest of M2 HTC. Health tourism was at the forefront of the fair this year. As you know, as I always say, you cannot do health tourism by standing still. At this fair, which is of great importance for Eastern and Central Europe, we will once again make strategic moves to develop collaborations and grow our partnerships. If you want to grow, develop and make a difference in the sector, I recommend you do the same! We took our place at the TT Warsaw general mass tourism fair, which I attended as the guest of M2 HTC, developed great collaborations and made very valuable visits! In this video, where I share my thoughts about the fair with you, I tried to convey what kind of opportunities health tourism events provide to industry stakeholders. As I always say, if you want to be successful in healthcare, you need to take action. You should attend events, webinars and trainings related to your sector; expand your business network, and combine digital media with conventional media. Just as you give importance to Meta and Google ads, you should also focus on print media such as magazines and newspapers in the regions where your target audience is concentrated. The sector waits for no one; standing still and moving forward only with old-fashioned methods will probably not get you to where you want to be. You must take action and be actively present in the field.